Respiratory

SRI has significant expertise in respiratory disease market research, conducted both in the US and globally. Our scope of work includes extensive physician and patient research, US and global tracking studies, conjoint and discrete choice studies, monthly and quarterly launch trackers, demand and pricing work, and analysis of conversion from prescription to over-the-counter status.
Additional expertise covers advertising impact studies, patient chart pulls, sales activity recall, message effectiveness, market segmentation, and exploration of drivers and barriers to usage. SRI’s research methods encompass both qualitative and quantitative approaches, addressing a broad range of business questions for respiratory conditions.
SRI also has substantial experience recruiting pulmonologists, allergists, and primary care physicians who treat respiratory diseases across multiple regions, including North and South America and Europe.